Scandi Blogs

Friday, May 21, 2010

Monki/Weekday store opening!

Scandinavian Chic was part of a small and exclusive group invited to the Monki/Weekday press opening. Monki and Weekday are both Swedish, and recently got picked up by H&M. Monki opened their first store outside Sweden a year ago, and now they have a total of 12, represented in all Scandinavian countries,and Germany. Hong Kong is next on the list!

"The entrance was a dream of soap bubbles"

"An escalator (rulletrapp) leads you up to the store. Can you spot the AMAZING discoballs? And look at the ceilings! These guys have NOT forgotten about the fifth wall!"

"These lovely ladies welcomed us and made sure we had enough to drink and eat"

"Mini cupcakes!!!"

"These tasted as good as they looked. I almost started a cupcake photo session!"

"These two are the geniuses behind the interiors. Check out more of their work here."

"Welcome to the first store under the Monki 3 conecpt: "Sea of Scallops""

"This carousel is a stroke of genious - such an interesting way to display clothes, shoes and accessories"

"The showroom - this is were all the stylists and press pick out the items they use for photoshoots"

"A little sneak preview of the FW 2011 collection"

"After the press event finished, the party opened, and within minutes, the huge premises filled up with chic Scandinavians."

Monki makes chic and affordable basics in a neutral color with a focus on the boyfriend fit. They dress down formal items, and dress up informal items. I just dress up everything.

I've totally got my eye on the beige shirt dress (NOK 400 / EUR 40)! Monki is reasonably priced, just like big sister H&M.

The newly opened store is in Karl Johan, Oslo.




Jennie said...

That store is simply stunning!! Going there tomorrow!

VictoriaArt said...

Oh, yes! I do love it! Nothing better then to discover something new and awsome and fun!
Cupcakes included!!!


PS: How is everything? How are your sweet girls?

Maria said...

Er veldig glad for at vi har fått en monki på karl Johan, så slipper jeg å dra opp til Bokstadveien. :) Wweekday var også helt fantastisk!

Frk.DrittNøgd said...

I love it! Driver butikk selv, og så utrolig stas det hadde vært om den så sånn ut! Flinke på mote er de også!!! Nice. Love your blogg by the way - love

The Zhush said...

I like it a whole lot! SO fun!

Design-Shimmer said...

kult :) skulle ønske bergen også hadde en slik butikk, men det har vi ikke :(
FLOTT innlegg

Dagny @ Scandinavian Chic said...

Jennie - awesome!! Let us know if you get anything!! :)

Victoria - Totally! The cupcakes were SO tiny and yummy!

Maria - ikke sant? også er jo størrelsen noe heelt annet. Er bare aå imponert over hvor gjennomført hele konseptet er! :)

FrkDrittnøgd - smiler/ler hver gang jeg leser navnet ditt. Digger det! hehe :)Hva slags butikk driver du? TUSEN takk for komplimentet på bloggen!!

The Zush - Isn't it?? I think H&M is going to hit gold with this little baby ;)

Design Shimmer - Tusen tusen takk, det liker vi å høre!! :D Men det tempoet Monki vokser i, skal du ikke se bort ifra at det kommer til deg også :)

Jen said...

Do I like?? I LOVE it!! How fun! The colors, the set-up, the mini-cupcakes... next time, take me!!

Stine said...

Yes, I love :) Må ta turen dit snart, ja!!!

Cashon&Co said...

so cool! I like the sidewalk chalk outside the entrance.:)

veronica Lauritsen said...


alison (semi-fab lane) said...

what a great event to attend. everthing looks fab!

Dagny @ Scandinavian Chic said...

Jen - will do - promise!!

Stine - Absolutt verdt det - eye candy overload og fine basics til en god pris! :) (de burde egentlig hatt de minicupcaksene hver dag!

Cashon - I did too, it was a very fun touch!

Veronica - me too!! :)

alison - It really was fun, and so inspiring to see all the superexcited folks behind the brand

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